Business South-West was an important event for Convalis Software last year. They decided to launch their new customer relationship management and email marketing programme Convalis CRM at the exhibition. Both the launch and the event were a great success as they reached potential customers they would never have been able to meet otherwise.
They are now keen to show off the new enhanced version at this year’s event to be held at the Westpoint Arena in Exeter on 15th and 16th October 2009.
So why choose Business South-West as a showcase for your business?
Convalis used last year’s show to launch a new product. One of the company’s founders, Elaine Isaac, says that apart from doing tremendous good for its profile, being at the South-West’s best and biggest business exhibition showed her commitment to her own venture. It proved to be a great way of meeting like-minded people and of finding new suppliers.
This year, the company is looking to raise its profile even further. The show had almost 3,000 visitors last year and is looking to attract more in 2009. It should therefore prove to be a very cost-effective way of getting new business.
The economic climate means that it’s increasingly important to be seen so that when things do start getting better those that are in view will be the ones that benefit most.
Elaine says she does a lot of networking and the show will provide another opportunity to do so with speed networking events held across the two days and Meet the Buyer sessions where businesses will be invited to pitch to local public and private sector organisations for larger contracts.
The company, its history and the future
Convalis Software is an IT consultancy and software development company specialised in data-driven customised applications for small and medium-sized businesses. The company makes customer-relationship management systems mainly targeted at 2- or 3-man bands and larger customised systems aimed at medium-sized businesses.
Elaine Isaac and her partner Richard set up the company in 2006 as a diversification from the family farm. It has grown from a small room at the back of the house into a specially-built office and is now looking to expand over the next two or three years taking on staff and growing its product base.
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